Is social media REALLY worth the effort?

 

3742-5x7highThis past Friday we had a great conversation in my Weekly Voir Dire Conference Call. (CLICK the PLAY button above to listen to the recording of last week’s call) The title of the call was “Overcoming Objections to Social Media and the ‘Grumpy Old Man’ Syndrome.”  A young attorney, I believe it was Ilana Deutsch joined us on the call, and asked this question:

“I am a solo attorney, is it REALLY worth the effort to learn social media?”

It is a great question, one that I hear almost daily, and we had some great responses to that and other questions on our call. I have recorded the call, and posted it above, feel free to listen in and hear what the participants had to say.  What questions do you have about social media for lawyers?

Join the conversation!   We would love to have you join us on our call this coming Friday at 10:00 AM EST entitled, “Pick Your Poison: Choosing the Right Social Media Site”.

Click HERE to sign up for the next call.

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How Does CEO Ed Scanlan find Balance? (Podcast)

 

(24 minutes)ed-at-work

At the age of 32 Ed Scanlan has become a big name in the legal industry.  According to INC. Magazine he has mastered the art of running a company like a start-up. How has that been working for him?  Well his company was named to the Crain’s Fast 50, here is an excerpt:

This Chicago-based provider of back-office support services to small law firms claimed its second place spot by doubling its revenue each year since the company started in 2002, posting revenue of $23.9 million in 2008.

What makes Ed Scanlan tick?  Listen in to hear him explain: pma

1.  How he keeps his employees engaged and passionate.

2.  What helped Ed and Total Attorneys put on an exceptional legal conference.

3.  How companies can embrace social media and reap the benefits.

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Stephen Fairley Podcast: Can Social Media Help Lawyers Make More Rain?

Can social media help lawyers make more rain?

Stephen Fairley is the CEO of the Rainmaker Institute, the largest Lawyer Marketing Firm in the Country.  Not only is he a law firm marketing expert, he is also an international best selling author.

In this podcast you will also learn:

  • The 1 thing keeping attorneys from developing more business.
  • What questions lawyers need to ask to create a marketing plan
  • One of Mr. Fairley’s proven systems for bringing in more business.

To learn more about the Rainmaker Retreat, got to http://rainmakerretreat.com

To receive a free copy of the first section of  Social Media for Lawyers: Twitter Edition CLICK HEREstephen-fairley

    (40 minutes)

If you live in San Diego, or will be attending the California Bar Convention this week, please come join Stephen Fairley and I along with other bloggers and attorneys for a live tweet-up.  There will be some nice prizes, like a free copy of my new book Social Media for Lawyers: Twitter Edition (Valued at $195) as well as a 3-CD set from the Rainmaker Insitute: Becoming a Rainmaker: Business Building Strategies for Lawyers (Valued at $227)  We will be meeting up at 5:30 pm on September 11th at the main bar at the Hyatt.  Shoot me an email info@adriandayton or an @adriandayton if you would like more details.  Hope to see you there in San Diego!!!

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Voir Dire:What Technology Do Lawyers Need? with Niki Black

 

(31 Minutes)

Niki Black is the author of Criminal Law in New York with Thompson West as well as authoring four different blogs.  She is one of the top legal technology experts in the country.  Listen in to hear:

  • What technology lawyers need
  • What technology can be ignored
  • How to use social media in an effective way

About Nicole Black

bio_photoNicole Black is of counsel to Fiandach & Fiandach, in Rochester, New York. She is also the founder of lawtechTalk.com, where she introduces lawyers to emerging legal technologies and provides legal technology consulting services.  She publishes four legal blogs, one of which is “Practicing Law in the 21st Century” http://21stcenturylaw.wordpress.com/

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Voir Dire:No Twitter for Lawyers? Hear marketing pro Larry Bodine’s Take

 

Recorded June 30th, 2009

Larry Bodine, a legal marketing veteran with over 18 years of experience, recently came out clearly against Twitter claiming it was a waste of time, ineffective, and unable to deliver new business to attorneys. Has he softened on his stance since then?  Listen in as Adrian Dayton grills him on the subject in this edition of the Weekly Voir Dire.

You will also find out:

  • How firms can stick their toe in the social media pool
  • The most effective strategies for developing more business if your firm has a current area of strength
  • A great solution for verifying a return on investment from marketing dollars
  • The keys to a productive marketing strategy for lawyers and other professionals (hint: you need a plan)

About Larry Bodine

Larry Bodine

Larry Bodine

Check out Larry Bodine’s blog: http://blog.larrybodine.com where you can order a copy of his new white paper Thinking Like a Rainmaker.

Follow Larry Bodine on Twitter

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Voir Dire:Learn How To Build Your Practice from the #1 LinkedIn Lawyer

 

Everybody is on LinkedIn (or should be), but most people aren’t really DOING much on there.  They build a profile, and there they sit.   In today’s Voir Dire we are going to ask David A Barrett, the #1 lawyer on LinkedIn:

  • How can LinkedIn users start building relationships
  • With Facebook, Twitter, and LinkedIN- why Dave Barrett loves LinkedIn so much
  • What he recommends to law firms just diving in to social media.

About David Barrett, Esq.

david-barret-pictureDavid A Barrett, Esq has over 10,000 connections across the country and across the world, and growing.  Listen to find out how he has become a rainmaker by combining the powers of social media with traditional networking.

Please join ME on LinkedIn at http://www.linkedin.com/in/adriandayton

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Voir Dire:Can A Blog Bring in Business?

 

Some say that blogs bring in business, but others (like Scott Greenfield) say blogs may bring traffic, but that doesn’t translate to new clients.

On this podcast Grant Griffiths (former lawyer- turned full time blogger) will tell us what the naysayers are missing. Listen to hear:

  • The #1 mistake made by bloggers trying to turn a profit
  • The perfect recipe for a post that will drive traffic to your site
  • How lawyers and other professionals can get started blogging from zero

To learn 5 new secrets to making your Web 2.0 activities profitable- enter your information here for a free copy of the Rainmaker Alert.

About Grant Griffiths

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