This last week in NYC I met with a frustrated Marketing Director who finally convinced their Managing Partner to share an article to Linkedin as an update. You know, those articles that show up on Linkedin’s Facebook-like newsfeed? (If we are going to give credit where credit is due, Facebook copied Twitter on the timeline idea, but…
If a tree falls in the forest and nobody is there to hear it, does it make a sound? -Philosophical thought experiment For the first five years of my consulting business, I gathered data and case studies on how professionals could get the most out of their social media use. This included telling them when…
By now, it’s old news that Microsoft purchased Linkedin for $26.2 billion dollars in cash. Tech sites, Time, and even the Moody ratings agency have been fairly critical of Microsoft’s massively overspending on this acquisition—see here, here, and here. I, on the other hand, see this as a big positive for the social media ecosystem, and here’s why:…
The world is full of coincidences. Once in the airport of Salt Lake City, I ran into Natalie Cook on her way to Romania to do missionary work there. I had met her in high school, so we had a brief conversation and I wished her luck. Didn’t think anything of it, but just over…
Is Blogging Dead? In anticipation of our March 17th Webinar, Power Blogging: 5 Strategies to Take Your Content to the Next Level – I asked Adrian Lurssen, co-Founder of JD Supra this question. I asked for two sentences. He decided it would take a little more to answer the question. Here is his response: It’s a…
As originally published in the National Law Journal: Shortly after Google+ was launched, I warned people not to jump on the bandwagon, because the platform hadn’t quite figured out what it was, other than an attempt to unseat Facebook. [See “Why You Can Ignore Google+, For Now,” Sept. 10, 2011. ] People were happy with Facebook…
As originally published in the National Law Journal: Last week in this space, we discussed how to find healthy, balanced lives despite our fast-paced, super connected professional lives. Lance Breger, executive wellness coach and founder of Infinity Wellness Partners, stressed the need to take care of the basic requirements — drinking plenty of water and eating…