As most of you know, I’m fascinated by the way Biglaw (the top 200 or so firms in the US) is dealing with innovation, especially as it relates to social media.
As you can see in the multiple posts I have written on the topic this last month:
Tomorrow we are having on the call one of the Biglaw pioneers of social media, Andrea Stimmel. Andrea won the Hubbard One Award for the Marketer of the Year this past January at the Marketing Partner Forum and she has agreed to come on the conference call tomorrow to discuss how she was able to overcome the barriers to adoption of social media as the Business Development Director of the New York City firm of Mallet-Prevost, Colt & Mosle.
Join our call Friday at 12PM EST to hear her tell her story. If you have any questions for Andrea or for myself, feel free to send them to firstname.lastname@example.org
Here is the recording of the call: