Tomorrow morning Greentarget and Inside Counsel will release a new survey of social media use by in-house counsel. According to the Greentarget Twitter account, the survey shows that 55% of General Counsel say firm blogs can influence hiring decisions. The same report will show that LinkedIn is now being used by more than 50% of in-house counsel across every age demographic .
It seems only fitting that today my co-author Amy Knapp and I are releasing our new bookÂ LinkedIn & Blogs for Lawyers: Building High Value Relationships in a Digital Age. The book is available immediately from West Publishing and subscribers to my blog get an additional 20% off.Â Click here to purchase.
In the book you will read case studies of a partner who used blogs to bring in multiple six-figure trials, an associate that leveraged LinkedIn to build a substantial book of business as well as all the techniques and strategies that helped them get there.
The foreward to the book is written by Richard Susskind and here is just some of the advance praise the book is receiving:
This book is very user-friendly and is the best resource I have ever seen for lawyers looking to maximize the ever-changing world of social media.
– Aleisha Gravit, CMO at Akin Gump
This book is an absolute ‘must read’ for anyone looking to build a sustainable practice in what is now unquestionably an online world.
– Felice C. Wagner, Chief Client Service Officer at Sutherland, Asbill & Brennan
In every section of the book, I learned something that I did not yet know.Â I highly recommend LinkedIn & Blogs for Lawyers.
– Steve Bell, Chief Client Development Officer, Womble Carlyle Sandridge & Rice PLLC