How to Use Hashtags on Twitter: A Simple Guide for Marketers from The HubSpot Blog by Magdalena Georgieva. A Twitter hashtag is a keyword phrase, spelled out with spaces, with a pound sign (#) in front of it. For example, #legalchat and #iplaw are both popular hashtags in the legal world. Check out this article for great tips on how to supercharge your tweets for maximum exposure.
How Google Search Works, In a Nutshell, again from The HubSpot Blog, by Pamela Vaughan. Do you know how to write blog posts that will rank well via Google Search? Is SEO another acronym you know nothing about? Rest assured, this article should simplify things for you. It includes a nifty little video titled How Does Google Search Work.
How to Use Google+ Hangouts for Your Business from the Social Media Examiner by Phyllis Khare. Are you familiar with Google’s new social network Google+? If so, do you see any use for business development? This article explains what hangouts are and shares some creative ideas on how to use them!
Why You Need Social Media, Even if Your Customer’s Don’t from the HubSpot Blog by Corey Eridon. Did you know that 79% of US adults are using social media? And eMarketer is predicting there will be 1.43 billion worldwide social media users by 2012? Even so, we’re certain many law firms still think their clients don’t use social media. Definitely check out this article for some interesting facts and statistics.
Should you Upgrade to a paid LinkedIn Account from MacWorld by Kristin Burnham. By now, we’re betting almost all attorneys have LinkedIn accounts. Do you know what’s available with a paid LinkedIn account? One of the features allows you to move to the top of the list if you apply for jobs via LinkedIn. Another allows you to send InMails. A definite must-read.
Get a Fricken Website Already from The Legal Watercooler by Heather Morse. Does this really still happen? There is no excuse why any law firm or lawyer should not have a website in this day and age. Check out Heather’s rant about how she had difficulties doing her due diligence when checking out some lawyer referrals she received.
(p.s. the new AmLaw 100 list is out, updated blog list to follow next week. http://www.americanlawyer.com/PubArticleTAL.jsp?id=1202489912232 )