(31 Minutes) Niki Black is the author of Criminal Law in New York with Thompson West as well as authoring four different blogs. She is one of the top legal technology experts in the country. Listen in to hear: What technology lawyers need What technology can be ignored How to use social media in an…
So here they are, this week’s additions to my longer #followfriday list: Shannon Cherry aka @shannoncherry Shannon’s bio refers to her as the power publicist, and until I spoke to her this past week on the phone, I didn’t realize how true that is. Shannon has been perfecting online marketing since most of us first…
What is it that makes Twitter so hard to get started with? Why is it that so many newcomers fail to engage? We all have friends that have created profiles and just stopped there. I am shooting a second round of free one minute videos at the end of this week and I would love…
The airlines often overbook flights, especially during busy holidays. Sometime they will ask for volunteers to be “bumped” from the flight in order to take the next flight. When I am not in a huge rush, I love to get bumped. It’s only worth it if you know what to ask for. Here is a…
Suddenly understanding Twitter and knowing how to build a following is being viewed not just as a plus for applicants to some jobs, but as a requirement (as found here): This is an excerpt from a BestBuy job posting specifically for the Sr. Manager for Emerging Media Marketing: Basic Qualifications: o Bachelors degree Liberal Arts,…
Do you have thousands of followers, or thousands of spammers linked to your Twitter account? That is the real question suggested by Scott Greenfield this morning in his post Unfollowed In St. Louis. This quote by Scott really says it all: “Give me 10 followers with whom I actually want to interact and I’ll trade…
The number 1 reason people don’t “get” Twitter is that they don’t know what to talk about. This quick one minute video will show you how to jump in and engage without looking like a rookie.