Open Letter to Law Firms: Control The Message
Why don’t you want your attorneys engaging in social media like blogs, Twitter, and Facebook?
Is it because you want to “control the message?” Let’s take a look at why this is a flawed strategy.
Virtues Experiment
This month 16 individuals set out to better understand what integrity means. They were all asked to think about integrity, and make a personal goal to have the Month of March be their Month of Integrity. The variety of goals were instructive, showing that integrity means very different things to different people. Here are some…
RANT- Lawyers Don’t Need Social Media?
“My firm is very interested in launching a new marketing campaign. You should talk to them,” Sarah told me after discovering I helped law firms with PR. I then went on to expound on the powerful tools and searches that can be used on Twitter and Facebook to identify specific leads, and to bring traffic…
Act Like Friends, Live Like Strangers
Is social media in fact anti-social? Here is a conversation that I overheard from an acquaintance: “I have so many friends on facebook that I would never talk to in real life.”“Seriously?”“Yeah, yesterday I was at the Mall and I saw one of my facebook friends, and I purposefully avoided eye contact because I didn’t…